Shedding light on the ever-growing business of sports; from CSR expenditure to public-private partnerships, to involving private players in the development of talent.

Europe Football

Show Me The Money!

Co-authored by Parkhee Rattan & Tanay Gokhale A few months ago, Neymar Jr. shifted from FC Barcelona to Paris St. Germain for a whopping sum...

The Indian Grand Prix: Where Has It Gone?

Researched by Yash Budhwar Written by Tanay Gokhale Between 2011 and 2013, India hosted three editions of the Indian Grand Prix at the Buddh International Circuit...
BPL, La Liga, Bundesliga, Serie A, Ligue 1

From Beautiful to Opulent: Europe’s Big Five Football Leagues are Pulling Away

Often referred to as ‘the beautiful game’, football is the most popular sport in the world and is played across 6 continents, from the...
Former NBA player Muggsy Bogues, right, coaches students from the Mahindra NBA challenge youth league

Reaching New Heights: What does the NBA plan for India?

Basketball, like many other sports in India, has consistently been in the shadow of cricket. Despite the fact that passionate NBA fans around the...
Kabaddi outskirts to Pro Kabaddi League

Rising from the Dust: The Pro Kabaddi League is Here to Stay

Anup Kumar. Rahul Chaudhuri. Surender Nada. If these names ring a bell in your head, then you must be another viewer submerged under the...
Indian Super League and I-League

The Identity Crisis of League Football in India

India is on the cusp of a footballing explosion. The Indian Super League, now entering its fourth year, has continued to garner enormous investment....

Public Private Partnerships: The Win-Win Recipe for Indian Sport?

  Over the past decade, Indian sport has seen a great change in terms of its value to players and fans. It has evolved into...

The Rise of the BCCI as India’s Sports Behemoth

  The Bastion: In-Depth   While the Indian cricket team has been delivering impressive performances on the field, the Board of Cricket for Control in...

Is the Sports Industry India’s Next Big Thing?

Researched and written by Sreeradh Radhakrishnan. India put on its best ever show since 1985 at the recently concluded 22nd edition of the Asian Athletics...

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