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Shedding light on the ever-growing business of sports; from CSR expenditure to public-private partnerships, to involving private players in the development of talent.

No Spend, No Gain: CSR’s Hand in Gilding Indian Sports

Written by Tanay Gokhale We have all heard, spoken and wondered about India’s failure to produce Olympic medal-winners proportional to its population. With an impressive...

Sun, Sand and Cricket: The UAE Story

Written by Sreeradh Radhakrishnan  Despite never having achieved test status, the United Arab Emirates (UAE) has been an integral part of the cricketing world for...

The Dragon’s Growing Might: China’s Big Bet on Sports

Written by Sourya Reddy 2008 was an important year for China, as it successfully hosted the summer edition of the Olympics while bagging the highest...
USA Soccer

Making Soccer Great Again

Written by Sreeradh Radhakrishnan Despite playing in every FIFA World Cup between 1990 and 2014 and even hosting the 1994 World Cup, the United States...
India Stadium

Crumbling Fortresses: Saving India’s Sports Stadiums

Written by Dhruv Raman You’re finally here. After the long walk through sixteen gates and a security escapade that involved hiding earphones in your shoes,...

The Gambling Industry’s Legal War: Searching for the Line Between Luck and Skill

Written by Kartik Sundar  After a gruelling five days of high-stakes competition, the Delhi Panthers emerged victorious in the first season of the Poker Sports...
Sports Agents

‘Gods’ of Cricket: Understanding the Role of Players’ Agents

Written by Tanay Gokhale  There is no arguing that Sachin Tendulkar was the first Indian (and perhaps even global) cricket ‘brand’. Mark Mascarenhas was instrumental...
LoL-Esports-Championship-1024x576 (1) The Bastion

Virtual Battlegrounds: Where “Digital Athletes” are Making a Strong Case for Themselves

Written by Kartik Sundar  When ESPN first broadcasted “The International” in 2014, they were met with waves of criticism from their base audience. For the...
Sports Tech

Making India Great: The Urgent Need for Sports Technology

Co-authored by Aditya Vikram and Tanay Gokhale  It doesn’t take an ardent sports fan to notice that technology has insidiously impacted the way we view,...
ICC World Cup 2019 The Bastion

A “World Cup” of 10 Teams?

Written by Sreeradh Radhakrishnan  2007 was one of the worst years for any cricket fan in India and Pakistan. Fans of both teams saw their...

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