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Shedding light on the ever-growing business of sports; from CSR expenditure to public-private partnerships, to involving private players in the development of talent.

On Shaky Ground: The I-League’s Uncertain Future

Written by Suyash Tiwari The last couple of months have been an uncomfortable period for Indian football. As the I-League clubs struggle to maintain their...

No Spend, No Gain: CSR’s Hand in Gilding Indian Sports

Written by Tanay Gokhale We have all heard, spoken and wondered about India’s failure to produce Olympic medal-winners proportional to its population. With an impressive...

Sun, Sand and Cricket: The UAE Story

Written by Sreeradh Radhakrishnan Despite never having achieved test status, the United Arab Emirates (UAE) has been an integral part of the cricketing world for...

The Dragon’s Growing Might: China’s Big Bet on Sports

Written by Sourya Reddy 2008 was an important year for China, as it successfully hosted the summer edition of the Olympics while bagging the highest...

Making Soccer Great Again

Written by Sreeradh Radhakrishnan Despite playing in every FIFA World Cup between 1990 and 2014 and even hosting the 1994 World Cup, the United States...

Crumbling Fortresses: Saving India’s Sports Stadiums

Written by Dhruv Raman You’re finally here. After the long walk through sixteen gates and a security escapade that involved hiding earphones in your shoes,...

The Gambling Industry’s Legal War: Searching for the Line Between Luck and Skill

Written by Kartik Sundar After a gruelling five days of high-stakes competition, the Delhi Panthers emerged victorious in the first season of the Poker Sports...

‘Gods’ of Cricket: Understanding the Role of Players’ Agents

Written by Tanay Gokhale There is no arguing that Sachin Tendulkar was the first Indian (and perhaps even global) cricket ‘brand’. Mark Mascarenhas was instrumental...

Virtual Battlegrounds: Where “Digital Athletes” are Making a Strong Case for Themselves

Written by Kartik Sundar When ESPN first broadcasted “The International” in 2014, they were met with waves of criticism from their base audience. For the...

Making India Great: The Urgent Need for Sports Technology

Co-authored by Aditya Vikram and Tanay Gokhale It doesn’t take an ardent sports fan to notice that technology has insidiously impacted the way we view,...