Business

Shedding light on the ever-growing business of sports; from CSR expenditure to public-private partnerships, to involving private players in the development of talent.

Is the Sports Industry India’s Next Big Thing?

Researched and written by Sreeradh Radhakrishnan. India put on its best ever show since 1985 at the recently concluded 22nd edition of the Asian Athletics...

Public Private Partnerships: The Win-Win Recipe for Indian Sport?

  Over the past decade, Indian sport has seen a great change in terms of its value to players and fans. It has evolved into...
Europe Football

Show Me The Money!

Co-authored by Parkhee Rattan & Tanay Gokhale A few months ago, Neymar Jr. shifted from FC Barcelona to Paris St. Germain for a whopping sum...